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Google launches goo.gl - url shortener

December 14, 2009

Google has launched http://goo.gl , the new Google Branded URL Shortener. Google URL Shortener is currently available for Google products and not for broader consumer use. Meaning it works well for Google products, but not as a TinyURL type service, at least not yet.

It’s unsure why Google adopted this as there has yet to be a revenue model for the service, other than to collect more information on who links to who via Twitter and their recent real time adoption of Twitter’s search… we guess that makes it all the worth while.

Twitter’s venture capital firm, also invested in bit.ly, and Facebook today launched their URL shorting service called fb.me — it’s worth noting that the Google Announcement comes roughly 2 minutes after the facebook one.

Currently virtually every large social media site has adopted their own URL shortening service, and it’s not for direct revenue, but it appears rather to have a more robust way of tracking clicks and “who goes where”.

Not sure if we are happy with the development.

Written by TheFounder · Filed Under Advertising Agency News 


Comments

  • http://topsy.com/tb/j.mp/744abh Tweets that mention Google launches goo.gl – url shortener — Topsy.com

    [...] This post was mentioned on Twitter by thefounder, Dane Jasper. Dane Jasper said: So strange what Twitter has caused with their 140 char limit. Facebook and Google launch url shorteners http://j.mp/744abh [...]

  • http://www.findmeabout.com/2009/12/14/about-url-shorteners-shortening-service-goo-gl-facebook-url-shortener-toolbar/ About url shorteners, shortening service, goo.gl, facebook url shortener, toolbar | Find me About

    [...] Google has launched http://goo.gl , the new Google Branded URL Shortener. Google URL Shortener is currently available for Google products and not for broader consumer use. Meaning it works well for Google products, but not as a TinyURL type service, …Read Original Story: Google launches goo.gl – url shortener - Tribble Ad Agency (satire) [...]

  • http://www.cashprior.com/ Chris R

    there are dozens of other URL shortening services out there.. why another?

  • http://www.findmeabout.com/2009/12/14/about-url-shorteners-url-service-url-shortening-facebook-url-shortener-bit-ly-launched-goo-gl-url-shortener/ About url shorteners, url service, url shortening, facebook url shortener, bit.ly, launched, goo.gl url shortener | Find me About

    [...] Google has launched http://goo.gl , the new Google Branded URL Shortener. Google URL Shortener is currently available for Google products and not for broader consumer use. Meaning it works well for Google products, but not as a TinyURL type service, …Read Original Story: Google launches goo.gl – url shortener - Tribble Ad Agency (satire) [...]

  • http://www.vacationrentalsad.com/ ben famous

    Sounds like Google is once again taking food out the small peoples mouths….eg…tinyurl….smh

  • http://www.merchantcashfinder.com/ DannyS

    Sounds good any free tool available to help against malicious websites is welcome to me.

  • http://www.fastupfront.com/ FastUpFront

    Another step up the Google ladder!

  • http://twitter.com/financeguy74 brian mcdonald

    Didn’t twitter already do something like this?
    http://www.newyorkcitymerchantservices.com

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