Bob Jeffrey cries over losing Kelloggs

November 4, 2009

Agency Spy got a stellar article regarding Bob Jeffrey whining over the loss of Kelloggs from his Ad Agency.

crybaby

Tears, no… but crybaby non-the-less. Did Mr. Jeffrey ever think that perhaps he should look in the mirror to find out why Kelloggs left? Was his agency providing the highest possible ROI on dollars spent? Was Mr. Jeffrey providing the proper Search and Social Media skillset to the client? Were they really making use of digital work to the level it needs to be used?

Clearly not, because at the end Kelloggs left. Is it because Kelloggs felt that after 71 years, advertising agency JWT was still doing the same work, using the same methods?

The problem is Mr. Jeffrey, the earth kept rotating… things kept changing… the question that must be asked is that did YOU allocate the resources necessary to growth areas, such as digital, search and social media?

“Kellogg’s have restructured their own marketing function to drive a greater degree of control from the center and felt a similar structure was necessary on the agency side,” wrote Jeffrey, calling the news “disheartening”. “While we understand the ambition, we are not happy and strongly disagree with their decision to move away from the agency…”

They updated their advertising and marketing, but you appear (from your statement) not to be willing to do the same. They wanted more control over their advertising dollars… and what.. did you prefer more black holes in terms of accountability?

They left for a reason Bob, think to yourself what that reason was.

Leo Burnett - Expect no raises for 1-2 years

June 1, 2009

Leo Burnett today announced internally that there will be no raises for at least 18 months. That’s a year and a half at the same salary, regardless of what the inflation rate is.

This was announced in the London office, but was expected to be world wide.

No raises at all, inflation could hit the roof as widely expected, yet these poor people will be trotting along at the same salary.

This story is developing, but the source is rock solid.

moneycartoon

Bill Gates gives $5 million to Leo Burnett

April 14, 2009

The Bill & Melinda Gates Foundation has offered to fork over $5 million to the Leo Burnett advertising agency to help Libraries. The Bill Gates donated money would help libraries raise public awareness about their financial needs and help them raise money. Basically the check will be given to Chicago’s Leo Burnett advertising agency since they were appointed to be doing the campaign..

…. uhh…. Don’t believe us? read it for yourself

Want to know our problem with it? The chances are it won’t even raise $5 million for the Libraries. He should have donated the money directly to individual libraries or given it to a lobbiest for them to grab some bailout funds that they were going to spend anyway..

Clearly there is money bailout money spent, such as $75 million to repave three miles of rough pavement on Interstate 710 in Los Angeles…. yep.. thats $25 million per mile

John Condon leaves Leo Burnett Advertising Agency

March 2, 2009

It appears that Leo Burnett is hiring, and the position open is Chief Creative Officer.

“Leo Burnett Chicago has commenced a search for a new Chief Creative Officer, effective immediately. John Condon, Chief Creative Officer for Leo Burnett North America, has announced his plans to leave the agency.

“John served the agency admirably for 20 plus years at Leo Burnett. As Chief Creative Officer, he has improved our creative product and global ranking. He’s an extraordinary creative and we will miss him. We wish him only the best in his new venture,” said Chairman and CEO Tom Bernardin.

Condon said “While it’s incredibly hard to leave the place I’ve called home for more than 20 years and I’m truly thankful for every opportunity that I’ve been given, I know this is the right move at the right time for me because right now, creativity is more important than it’s ever been.”

Ad agency Leo Burnett layoff 75 people

January 29, 2009

It is 75 people —

Chicago ad agency Leo Burnett USA said it will lay off 75 people, almost 5 percent of its workforce. Ugly, really ugly… But layoffs people is the way of life now. The Advertising agency claimed that the layoffs were only partly a response to the recession and partly, it said, an effort to “better position” the company in a rapidly changing industry. In other words, because they have to change their definition of the term “Advertising”. Even Arc Worldwide has hit with the layoffs. Leo Burnett is owned by Publicis Groupe.

As the unemployment lines grow around the country to staggering levels, the United States is facing an economic problem of epic proportions. Prospects for an economic recovery this year dimmed after reports today showed new-home sales collapsed, durable-goods orders dropped like a rock and a record number of Americans are stuck on unemployment benefits, with the clock ticking before even that runs out. Call it the Great Recession , Call it the great depression II, it doesn’t matter what you call it … but the truth is that it’s Ugly people, really ugly.

recession

Leo Burnett launches “great depression” ads for Allstate

January 16, 2009

We’ve been using the same “open source” public images for many of our posts, but evidently Leo Burnett feels it’s time to use them for their client, Allstate Insurance.

Great Depression

Not exactly sure this is the image they want to promote. We all know we are in recession that has the potential to be a near equal to the great depression, but this means people will react with the same force they did in the 1930′s.. cutting back on everything.. including insurance.

Promoting a happier time will make more sense, much more sense. We know the ads go towards “better times”… what we are stating is that must be the focus, Instead of screaming “Don’t spend anything, your job is under threat” perhaps they should use a more promising note, or if they are going to hit on the mother of all recessions, perhaps they should take a page from Range Rover. 20 years ago, Range Rover ran this ad:

“Buy Something

Our preference, of course, would be that you buy a Range Rover. But if that’s not in the cards, buy a microwave. A basset hound. Theater tickets. Because if we all wait for the recession to be officially declared over to start spending again, the problem will simply keep feeding on itself.”

But showing images of the great depression implying “don’t spend money with us” is not a great idea.

Leo Burnett and your tax dollars

January 8, 2009

Do you know what happens with your tax dollars and Leo Burnett? Anyone with a passing knowledge of government ad contracts knows that the feds — and the military specifically — have one of the most thorough, complicated billing-and-auditing systems imaginable. You gotta read this on B|Net … yet Leo Burnett still tried this shit?

What exactly are they doing with our Tax Dollars? Every penny counts now. As a taxpayer at a time when companies and individuals have far less money than they did 6 months ago I myself am highly pissed.

I know you guys say “oh 15 million is nothing in the scope of it” but that’s not the point. The point is having vendors ripping off the government. $800 dollar toilet seats, $200 dollar screwdrivers and $15 million dollar overcharges from Ad Agencies add up… they add up to billions.

People wonder what happens to their paycheck when the government is done taking all their taxes out of it… well there you have it.. it goes to Leo Burnett.

Trust me, I won’t charge you a penny!
rip off

Army gets $15.5 Million Refund from Leo Burnett

January 7, 2009

The Leo Burnett Advertising Agency will pay the U.S. Army over $15 million to settle a lawsuit related to irregular billing.

Your tax dollars at work people. We know the Ad Agency business wanted a bailout, but this is ridiculous. It’s almost as bad as Larry Flynt asking for a bailout. The difference is that it took a lawsuit for Leo Burnett to hand the money back to the taxpayers.

Honestly, Leo Burnett… isn’t there a better way to earn money than robbing the military?

Army : Pay up or else
Army

Washington Mutual Seized

September 25, 2008

Washington Mutual ( WAMU ) has been Seized by Federal Regulators. JPMorgan has bought WaMu’s Deposits.. JPMorgan said in separate releases that it would pay the FDIC about $1.9 billion for all deposits, assets and certain liabilities of Washington Mutual’s banking operations. It also stated plans to sell $8 billion in stock. The payment is designed to ensure the FDIC won’t take a hit from WaMu’s collapse.

The story is developing .. a quick search finds that Leo Burnett was appointed their agency of record roughly 2 1/2 years ago and then was removed as agency of record earlier this year. No other advertising agency (that we can find) has replaced them since that time.

This is horrific to say the least. This banking crisis will wreck havoc throughout the economy…

The Great Depression

The Great Depression

Google hires 40 staffers to “make friends with ad agencies”

September 2, 2008

We don’t even know where to start, Google has hired a 40 strong team to go make friends with Ad Agencies, and try to sweep the fact that they developed Ad Agency killer programs (designed to allow companies to fire their agencies media planning business)… we still hold to our opinion we noted earlier:

Google doesn’t want to be an advertising agency.. Google wants to remove them from the picture altogether.

And below is the article saying they love you and care about your business.

On a July day in Chicago, Google employees swarmed a conference room at the advertising agency Leo Burnett, carrying in couches and beanbag chairs to create a lounge. They gave away candy and showed off Googles advertising technology. Throughout the day, they emphasized a single message: Google is a friend to ad agencies.
Full Story

Now that’s a load BS if we ever heard it before… sending in a staff of 40 people dumping candy on your doorstep isn’t going to change the fact that Google views your firm as a dinosaur that needs to be extinct in order for them to grow.

The whole reason Ad Planner , Ad Words and virtually every other Google product was developed was to put you out of business.

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