Ad Agency Flourish resorts to lawsuits to get paid
August 29, 2008
It appears that our survey was 100% on the mark regarding the new threats an ad agency such as the nightmare case of late or no payments.
Flourish, a Cleveland ad and marketing agency, is suing the furniture company for default.
In a civil lawsuit filed last week, Flourish claims their former client owes them $146,198 for work done from February to the middle of July.
“We were doing work for Norwalk and this is their account balance,” said Flourish’s attorney, R. Michael O’Neal.
The ad agency helped the company in a marketing campaign, which included making videos, taking photos, performing television production work and creating signs, mailings, sales presentations, banners and logos. Full Story
As the economy continues to tank, this is going to be worse and worse.. collections, lawsuits and last but not least layoffs as some of these clients will never pay what they owed.
Enjoy the BS…
Related Posts:
RGA WINS SITE AWARD!
August 28, 2008
R/GA — The Interactive agency that specializes in delivering award-winning creative, advanced global strategies and complex software development is displaying their finest work ever!
RGA's Finest Work!
The graphics are amazing. However on a serious note, If you are going to be an interactive firm.. try to keep your site up…
Related Posts:
Crispin Porter + Bogusky pitching Old Navy
August 28, 2008
We got a lead that Crispin Porter + Bogusky is pitching Old Navy recently Old Navy dumped Chandelier Creative in favor of a ‘larger shop’ ….
Story is developing.. However a quick call to Old Navy yielded “we are in the review process with several firms’….
Related Posts:
Job Hunt - Yooter InterActive looking for more people
August 28, 2008
Yooter InterActive Marketing is looking for an account manager! Yooter is one of the fastest growing social media and search engine optimization companies in the United States. With several fortune 500 firms on the client roster and a powerful niche with online marketing.
Agency Spy had a few more listings..
Related Posts:
Obama Campaign : We use SEO to minimize our PPC spends
August 28, 2008
Evidently it appears that Barack Obama is really getting a good grip on online marketing, to the point where they refine their PPC spends due to increasing Organic Rankings….
The Obama campaign says it continually works to optimize its search marketing to maximize effectiveness. “Thanks to our millions of online supporters who frequently visit our Web site and other social-networking sites, unlike other campaigns, BarackObama.com already has extremely high organic search engine rankings, which helps us limit the number of terms where we need to use paid advertising to have a presence,” Nick Shapiro, a spokesman for the Obama campaign, said in an email.
Incredible stuff… now only if the other 99.9999% of the companies, ad agencies and marketing firms followed Obama’s lead… Great vindication for Tribble coming in from the Obama Camp…
Related Posts:
Steve Jobs obituary published by Bloomberg
August 28, 2008
The story, marked “Hold for release – Do not use”, was sent in error to the news service’s thousands of corporate clients. The stock obituary was published “momentarily” after a routine update by a reporter, and was “immediately deleted”, Bloomberg said. Full Story
That’s bad… really bad….
This actually is in very poor taste… it states much about the news outlet… mostly that they are excited to publish it when it happens.. so excited that they have it all written up and ready to go….
Related Posts:
Who did Y&R / WPP sell the Mugabe Ad Agency to for a dollar?
August 28, 2008
For some historical background, Y&R / WPP was working to promote Robert Mugabe, the monster murderer of Africa as we initially exposed.
Evidently it took some research to find this out, however Y&R / WPP sold the Mugabe Ad Agency after being outed for a dollar.
However who did they sell it to?
Sharon Mugabe, the 36-year old businesswoman, has acquired an additional 25 percent stake in Imago Young & Rubicam, the firebrand advertising and media firm for an undisclosed amount. Full Story
That undisclosed amount is exactly 1 US dollar.
Related Posts:
Venables Bell & Partners pushes out new Audi Campaign - allocates 30% of press release to Iphone
August 27, 2008
Someone inform me why so much of the press release is dedicated to the Iphone?
HERNDON, Va., Aug. 27 — In a new advertising campaign launching this month for the 2009 Audi A4, Audi of America demonstrates product superiority versus the perceived leaders within the luxury automotive segment with the introduction of the entirely new Audi A4. The campaign uses television, digital and driving experience platforms to make bold and declarative claims about the advantages of the 2009 Audi A4 and features the tagline “Progress is beautiful.”
Audi’s advertising agency, Venables Bell & Partners, created the broadcast ads. The 60-second “Living Room” made its debut in select cities during the opening ceremonies of the Olympics on August 8th. That spot highlights the Audi brand while the remaining spot is product focused and
reinforced with verifiable claims. “Living Room” ran regionally during the Olympics telecast and both spots will run nationally during such high-profile events as the MLB playoffs, the NFL Sunday Night Game of the Week and other highly-rated shows, such as “The Office” and “Grey’s
Anatomy.”
“The Audi Brand is on a role. With the launch of the entirely new A4, Audi is building off of the successful R8 and A5 launches,” said Scott Keogh, chief marketing officer, Audi of America. “The A4 is quicker, more fuel-efficient and roomier than the competition. This campaign delivers
that message in a clear and dramatic fashion. We simply reported the facts in an engaging fashion. We’re no longer content to be among the leaders in luxury, we want to be the leader. Bold and dynamic products will lead the way.”
The new spots represent the continuing evolution of Audi’s “Truth in Engineering” campaign that launched last year. During the 2008 Super Bowl, Audi and its R8 sports car put the competition on notice by declaring itself the face of New Luxury. The Audi A5 launch followed, firmly
establishing Audi and the A5 coupe as the new, better choice in luxury. This third wave of work, focused on the entirely new Audi A4, includes two separate spots that maintain the campaign theme and are reinforced with real product proof points.
In “Living Room,” Audi reinforces the message that its brand represents a new era in luxury. In the spot, a traditional living room that features characteristics of an older luxury ideal morphs into a modern and luxurious, yet comfortable and approachable, new space. As the living room
evolves, keen-eyed viewers will notice that it actually takes on certain characteristics of the 2009 A4, including technology references like the Bang & Olufsen stereo system, craftsmanship cues such as the use of chrome, glass, lighting and the specific wood employed, as well as efficiency
references represented by the recycling bins outdoors. The spot introduces the concept of progress and delivers the message that the all-new A4 embodies that concept. In the other spot, the product benefits of the A4 take center stage and the claims become more specific.
“Separation” depicts a testing dramatization that captures a photo finish moment as the Audi A4 crosses the finish line before the other competitors in a 0-60 mph situation. The ad closes with a statement that this new A4 is not only the fastest, but also the most fuel-efficient with
the most interior room in its class. The 2009 Audi A4 2.0 TFSI travels from 0-60 mph in 6.9 seconds and is the longest and widest car in its segment, at 185.2 inches and 71.9 inches, respectively. That engine also achieves 21/27 MPG. Independent testing that verified the 0-60 mph claim against the
2008 BMW 328xi, Lexus IS 250 AWD and the Mercedes-Benz C300 4MATIC, was handled by Automotive Marketing Consultants Inc. (AMCI), the automotive industry’s unbiased, third-party vehicle testing authority.
Audi’s new campaign will originally run on television, but will also be available online at http://www.truthinengineering.com and http://www.audiusa.com . The music that accompanies each spot will also be available for download.
The campaign will be supported by unique online extensions that highlight the competitive nature of the executions. Audi has created a series of banner ads that succinctly showcase the true product capability distinctions between the A4 and competitive models. Customers interested in
testing Audi’s claims for themselves can join Audi at a stop on the traveling Audi Driving Experience (ADE) Tour. At the ADE, consumers have the opportunity to try out the entirely new A4 against the competition in a closed-track test. Audi received over 8,600 registrants for this
opportunity before the first event occurred. For more information on the Audi Driving Experience Tour, visit http://www.truthinengineering.com/audi-driving-experience/ .
Audi is further supporting the 2009 A4 launch with the first automotive OEM release of a dedicated iPhone application, as well as a supporting A4 iPhone experience web site. “Audi A4 Challenge” is a driving game that utilizes the iPhone’s accelerometer (motion sensor) to give players the opportunity to pilot the new A4 through a series of challenging courses.
Customers who visit http://www.truthinengineering.com/a4/iphone on their iPhone
will find a unique interface and content on the A4, specialized videos, an exterior color customizer, a dealer locator and a link to install “Audi A4 Challenge.” The application is now available free of charge on Apple’s iPhone Application store.
About Audi of America
Audi of America, Inc. offers a line of luxury vehicles that include the Audi A3 sport compact; the sporty A4 sedan, Avant and Cabriolet models; the high performance S4 sedan, Avant and Cabriolet models, the high-revving RS 4 sport sedan and Cabriolet; the all new A5 Coupe with FSI direct injection
technology; the S5 Coupe with 354 hp; the design-leading A6 sedan and Avant; the V-10 powered high performance S6 sedan; the Audi Q7 performance SUV; the new all-aluminum Audi A8 and A8L; the new S8 with V10 power; the all-new 2008 TT Coupe and Roadster models; and the all-new, all-aluminum R8, one of the most exclusive mid-engine sports cars in the world. Upcoming
Audi vehicle launches in the USA include the updated A3 with quattro all-wheel drive (Sept. 2008), all-new A4 sedan/Avant (Sept. 2008), TTS coupe and Roadster (end 2008), new A6 with the new 300 hp 3.0 TFSI supercharged V6 engine (Jan 2009), Audi Q7 3.0 TDI (Q1 2009), and Audi Q5
(Q1 2009). For more information, please visit http://www.audiusa.com or http://www.audiusanews.com .
Related Posts:
Jay Mariotti : I am quiting the newspaper, not going down with the ship
August 27, 2008
In a bombshell announcement in the world of sports journalism, star columnist Jay Mariotti has abruptly resigned from the Chicago Sun-Times.
Mariotti told the Chicago Tribune he decided to quit after covering the Olympics in Beijing because newspapers are in serious trouble, and he did not want to go down with the ship.
At least this guy is giving himself time to get into a new gig that isn’t reliant on chopping down trees, global warming and 2 tons of ink.
Funny how Ad agencies still spend massive amounts of their clients cash on papers, yet the papers can’t even keep their employees….
Talk about a disconnect…
Related Posts:
Cuil down to traffic levels before hype
August 27, 2008
Evidently Alexa and Statcounter are both reporting that Cuil’s traffic levels are down to where they were prior to the media hype… meaning that they are not even on the radar anymore.
We issued a challenge to Statcounter and they responded with the decline in Cuil’s traffic.
This is roughly akin to same problems that both the massive declines at MSN and some serious problems with Yahoo’s Traffic
It’s going to be Google as king for some time…
Related Posts:
Recognized by Advertising Age Magazine as top Power 150 news outlet for Advertising and Marketing.
Recognized and listed in Google News. Don't stress, we're Satire
Ad Agency Advertising
