Microsoft and Crispin Porter + Bogusky, Hire Jerry Seinfeld for $10 million to bash Apple
August 21, 2008
Jerry Seinfeld will be paid 10 million to bash Apple with Microsoft Chairman Bill Gates
The campaign is due to debut Sept. 4, and is being produced by advertising agency Crispin Porter + Bogusky … If they think Jerry Seinfeld will fix their image.. they got another thing coming.
The apple commercials are not great because they changed public opinion, they are great because they followed public opinion.
Edit : We had Apples agency as the headline by accident for a short period of time…
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Pretty sure it is Crispin Porter + Bogusky, not TBWA/Chiat/Day. . . Apple is Chiat’s client.
You are correct. in our haste we placed Apple’s Agency of Record in place of Microsoft’s it has been corrected.. thank you for catching that.
[...] The Tribble Ad Agency nailed it: The apple commercials are not great because they changed public opinion, they are great because they followed public opinion. [...]
[...] Mr. Seinfeld was paid a cool ten million for several ads that made no sense. When an ad campaign’s most memorable moment is Bill Gates shaking his money maker followed by the word “Delicious” on the screen; there is definitely a disturbance in the Force. [...]
[...] Mr. Seinfeld was paid a cool ten million for several ads that made no sense. When an ad campaign’s most memorable moment is Bill Gates shaking his money maker followed by the word “Delicious” on the screen; there is definitely a disturbance in the Force. [...]