Teran\TBWA have Absolut facing a boycott
The billboard and press campaign, created by advertising agency Teran\TBWA and now running in Mexico, is a colorful map depicting what the Americas might look like in an “Absolut” — i.e., perfect — world.
The problem is that people are calling for boycotts of the products… and it’s gaining steam from both liberals and conservatives… for differing reasons….
We thought Advertising Agencies were supposed to Increase business… not get them boycotted….
TBWA proclaims boldly on its’ web site that “disruption” is something to be esteemed. Absolut is going to get a heavy taste of disruption and TBWA will be enjoying it too. . Americans are furious and we are going to give Pernod Richards USA a black eye and TBWA with it.
You are ABSOLUT idiots for throwing alcohol on the fire of the immigration issue! What werer you thinking? As a vodka drinker, there are many good choices available for the consumer. I’ve permanently deleted Absolut from my list.
the backlash is amazing.
the economic reprucusions will be long felt and heads should roll at Teran/TBWA
one quick question - why is the ad in english?
So far I have been able to have 4 bars in Fresno,Ca. pull Absolut from their well. I expect to see Wetbacks sneaking into this country with Filth, Overpopulation, and a bottle of Absolut in their hand….
Apr 8th, 2008 at 9:19 am
[…] Tribble Agency broke the story that that there was a boycott brewing against Absolut Vodka from what many have deemed reckless ads placed by Advertising Agency TBWA. Evidently […]