Sun 8 Oct 2006
Washington Post ‘Our largest driver of traffic is Matt Drudge’
Posted by TheFounder under Ad AgenciesTalk about a failure of epic proportions, the largest referrer of traffic to one of the largest Newspapers on the planet is a 30 something with a one page website. We are not saying this to make fun of Matt Drudge, in fact we are daily visitors to the Drudgereport. What we are saying is that the Washington Post should of seen this happening a decade ago and took charge of it. They should of published their blog, marketed it to the N’th level and The Washington Post website should of been where the Drudge Report is today.
The newspapers failed, and the have failed in epic proportions.
We don’t know how else to phrase it… print media is dead… traditional Media is dead or better said dying.
Ad Agencies, stop wasting your time on full page ads in print media, when all the action is online, on Google, Yahoo and Live.Com
TV media should take watch.. where do you think Google Video, YouTube and all the other Video Content providers are going to be in 10 years?
Old Media Executives, understand that the Internet literally has overwritten the old rules of the game.
Even the Sqlspace News Forum has discussion regarding this.
October 8th, 2006 at 4:50 pm
[…] It looks like the largest traffic sender is Matt Drudge to the Washington Post. Tribble Agency has some of the scoop and opinion regarding it. […]