Xerox pays Interbrand to make this logo
We were just wondering the billable hours Interbrand charged Xerox to make this new logo.
It’s not that the logo is bad.. it’s just well… we just want to know what Xerox paid.. in our opinion we would not have maxed out our credit card for that one.

Whoa…. what a sad and redundant logo. XEROX should be angry and sue.
I don’t really mind the type treatment, though nothing special, it’s not bad.
I don’t quite understand the x-sphere. Why???? Sure they may be global, but there are a TON of spherical logos already on the market.