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Crispin Porter + Bogusky buys a daddy

June 11, 2009

Crispin Porter + Bogusky, Colorado’s largest advertising agency, said Thursday it has acquired Daddy, a Swedish digital agency, in a move to expand its European operations. States the Denver Business Journal

Then Mr. “I sell 3000 calorie Whoppers for Burger King, but I have a diet book” states “”We believe that digital is at the center of everything going forward,” Alex Bogusky, Boulder-based co-chairman of CP+B, said in a statement. “We’ve made digital the focus of our U.S. business, and with the acquisition of Daddy, it will now be the center of CP+B Europe as well. We’ve worked with Daddy a bunch over the past three years and are continually amazed at how smart they are.”

Well good for them, they still launch websites without Metas and Titles, I guess that is what the problem is with the definition of Digital Advertising.

Clock still ticking until CP+B goes into digital advertising, it’s only 2009, a full 15 years after this hit mainstream, because clearly we have seen your work.

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Written by TheFounder · Filed Under Advertising Agency News 


Comments

  • Boobies

    Fuck SEO and SMO. All the agencies that bury their heads in that boring shit have a portfolio full of… (drumroll) boring shit.

    Not to say they aren’t important, but metas and titles are not ideas.

  • Boobies

    Fuck SEO and SMO. All the agencies that bury their heads in that boring shit have a portfolio full of… (drumroll) boring shit.

    Not to say they aren’t important, but metas and titles are not ideas.

  • http://www.tribbleagency.com/ TheFounder

    You think Titles and Metas are the end all of SEO? ROFL!!!

    That doesn’t even scratch the surface, that is just barebones “the agency has some sort of clue how to design a website”

    Social Media is what SEO evolved into, you don’t get anywhere without backlinks… you don’t get backlinks with making something worth linking to…

    Every SEO firm worth it’s salt is an expert Social Media Firm, meaning viral content, online advertising that get’s people motivated enough to link to the clients site…

    Perhaps that is why SEO firms have been growing so fast at the expense of traditional, we’re just slightly more creative.

  • http://www.tribbleagency.com TheFounder

    You think Titles and Metas are the end all of SEO? ROFL!!!

    That doesn’t even scratch the surface, that is just barebones “the agency has some sort of clue how to design a website”

    Social Media is what SEO evolved into, you don’t get anywhere without backlinks… you don’t get backlinks with making something worth linking to…

    Every SEO firm worth it’s salt is an expert Social Media Firm, meaning viral content, online advertising that get’s people motivated enough to link to the clients site…

    Perhaps that is why SEO firms have been growing so fast at the expense of traditional, we’re just slightly more creative.

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