Tribble Ad Agency : The Advertising Agency of Record

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Several Advertising Agencies are trying to offer ‘free video games’ — with a catch.

Just like in movies, there are to be paid placements of products.

Like Halo 3 ? Next time you play the Master Chief might be sipping a Pepsi. Playing some Grand Theft Auto, the billboards might be offering you Nike Sneakers. This has been done before, what hasn’t is that the games they are trying to push would be paid for by Pepsi, Nike and a whole host of other companies. The games they are trying to get are not cheap games, they are full fledged commerical versions of already popular games.

How do we know about this?� Well because we were asked to join in on the fun. Of course we declined,� � spamming kids with ads for Pepsi isn’t exactly our cup of tea. The ‘Free Game’ program is slated to be announced in 2008 when they get all their advertisers in a row and signed on.

There will be two versions of the same game, one with ads and one without. You buy the ad-free version you play for free the ad filled version.

Mechanically this is how it will work. Each time you play the game offline, a default set of ads show up. If you play online, it ‘calls home’ and displays whatever ad is there for the moment.

You could even play multiplayer with ads-free and ads versions, the diffrence is one of them will have ‘game ads’ and the other one will have whatever billboards the creater wanted for look and feel.

The Entire Concept sends shivers down our spine… hence why we are not part of the group… in fact we were offended enough to out them on Tribble Ad Agency.