Starbucks 4Q Profit Drops 97 Percent

November 10, 2008

Starbucks 4Q Profit Drops 97 Percent

Fewer U.S. customers and venti-sized costs for closing poorly performing stores led to lower sales and profit in the fourth quarter at Starbucks Corp., the company said Monday. Seattle-based Starbucks said profit fell 97 percent to $5.4 million, or a penny a share, from $158.5 million, or 21 cents per share, a year earlier. Yahoo has reported

This is a disaster for the company… and their advertising agency Omnicom Group’s BBDO

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