Targetbase lands John Deere for Advertising Agency of Record
July 19, 2007
John Deere’s Worldwide Commercial & Consumer Equipment Division named the advertising firm Targetbase its direct marketing agency of record.
Dallas-based Targetbase will service the account through its Greensboro location.
Targetbase will handle customer relationship management, direct marketing creative development, production and database analysis for John Deere (NYSE: DE).
Targetbase is part of the advertising holding company Omnicom Group.
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Craig Jones
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Craig Jones


