Worst Ad Agency Website Ever
June 16, 2007
We all ran into these in the industry from time to time.  You know, the Ad Agency that floats a horrific idea and calls it ‘innovative’
Well this is from a client of ours, their Ad Agency thought it was a great idea to scroll sideways on their new site design.
You heard it, Sideways.
They actually expected the visitors to scroll sideways to find more content on this horrific image mapped and flash based site.  The scroll wasn’t even really noticeable because no navigation was presented on what was visable on the screen. Meaning that someone would have to notice the scroll bars going right and left rather than up and down to find it.
There comes a point where one passes ‘innovative’
 Also worth noting: The Ad Agency in question is publicly traded .. the client was billed for the ‘sideways job’ over $200,000 .. the Ad Agency wouldn’t ‘refund the money’ dispite the site never being placed on a public server.
The Message:Â Ad Agencies don’t belong on the internet
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