AIG and Saatchi - We don’t even know where to start with this direct mail piece
September 17, 2008
Evidently this Advertising has hit people’s mailboxes this morning from AIG. The last release we have read was dated roughly 19 months ago stating that AIG Financial Products signs M&C Saatchi New York
M&C Saatchi New York has been named agency of record for CT-based AIG Financial Products Corp, a subsidiary of American International Group. The press release is still hosted on Saatchi’s servers, implying the advertising agency is still agency of record.
If this is true, this means that Saatchi actually sent this out this creative during the time that Disaster struck AIG.
It’s not like we broke this story, it’s on the main page of Digg
This came from AIG today
Literally this hit people’s mailboxes today.
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http://www.tribbleagency.com/?p=2614 AIG wanted to waste Taxpayer money on an advertising campaign to defend wasting taxpayer money for spa treatments : Tribble Ad Agency : The Advertising Agency of Record
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