WPP’s Enfatico raiding other WPP Employees
August 13, 2008
It appears that advertising agency WPP group plc is seeing their employees raided, but not by another firm (though other firms are getting their contracts renewed).. It appears that Enfatico is raiding other WPP companies for talent.
Joe Scangamor at WPP’s GroupM (who currently does Dell work), is now taking over as COO/CFO at WPP’s agency Enfatico.
Meaning that WPP’s GroupM just lost an Employee to WPP’s Enfatico.
So the question is after WPP is done raiding WPP .. when will the new ads ever come out?
Also wasn’t part of the point of Enfatico to get new talent… not raid other people from firms already working on the account?
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I thought Fantastic Enfatico was supposed to be this new, cutting edge marketing firm for Dell! Where’s all the new talent? Where’s all the young people with innovative thoughts? These morons are just reallocating the same guys that did work for Dell for the last couple years already, they didn’t get a job change, just a pricier building to do the same work….
Now it’s really messed up that they haven’t brought out a Dell ad yet, all these guys probably have had eleventeen Dell ads in the works already!
I’m not srue why everyone is so excited for Enfatico to fail.
I would love to see someone put out an ad for Dell that isn’t some piece of crap… and I’m sure Dell is no treat to work for… I mean, seriously, do you really think all of the holdup in getting an ad to market is because Enfatico isn’t doing their job? Hasn’t anyone worked with a client before? My guess is that the Dell clients are as stupid as a box of hair, totally fragmented and siloed, and stuck in old ways of thinking…
I say good luck to Enfatico — I hope they can make it work. I used to work on the Gateway account and I can tell you that those dipsh*ts didn’t know the first thing about marketing or keeping their company organized.
Stop hating on Enfatico and let them at least try to figure it out.
Clayton - no one wants to see people lose their jobs… period.
But the general mood out there is that Enfatico is a bad idea… the entire concept of building a ‘new agency’ based on one 3 year contract with a single client is not the rock of stability.
Not by a long shot… and based on some of their decisions, such as massive long term leases based on a single short term contract is risky at best… incredibly stupid at worst.
Dell was able to reach marketing spends of 4.5 Billion over 3 years, because those 800 agencies were doing their job allowing Dell to grow… consolidating it to a new startup that didn’t even have a Tax Id number was and still is a bad idea.
They had no talent base to grow from, they had no office space.. they had Dell’s wallet and nothing else, and the fact that the contract expires in 839 days, 6 hours, 50 minutes, 17 seconds basically tells everyone there is no long term career there. Meaning that there is a good chance that in 839 days… everyone there is fired.
The concept is bad .. .really bad….
Let me ask you this Clayton… would you uproot your family and relocate to take a job that had an expiration date in 839 days? Even if you would, most people wouldn’t …. especially the ones with experience and the skill-set needed to get the job done.
If Dell wanted one agency, they would of been better off picking a single ad agency, and started dumping more and more business there…. and over the course of 5-8 years… it would be an Enfatico…. but without this disaster…. and wasted money.. and time….
What happened was irresponsible in my opinion.. and will get most if not all of those 1000 people Enfatico wants to hire ….. fired in 839 days.