Enfatico now resorting to help wanted ads on Monster
August 1, 2008
It appears the old boys network isn’t working for one client only WPP Enfatico Advertising Agency and now has resorted to Monster Job Postings.. at least this appears to be better than 1 sentence replies from Iphones. They are looking for someone that has a “Bachelor of Advertising, or similar related degree. ” for a full time job that ends in 851 days, 15 hours, 33 minutes, 29 seconds. Hence why they are having a hard time attracting talent… your career there would have have a ticking clock appended to it.
As one commenter noted : “Mikey Dell needs to cut his loss and put this atrocity out of its misery. How many negative articles is he going to have to read before he brings down the ax on this?”
We can’t agree more.
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5 Responses to “Enfatico now resorting to help wanted ads on Monster”
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Enfatico needs to do what Lance Armstrong did to Kate Hudson. Take your ball and go HOME!!!
A couple of things are going on here. (I love your diligence by the way.)
E can’t hire (or isn’t hiring) people fast enough in A-town. (They are at 15-20% of the staffing goals they promised Dell.)
In a recent re-org, Dell is assigning a top creative from Dell to shadow E and understand why they are not hiring the flood of people (there must be a flood, right) sending their creative portfolios to stupid one-liner iPhone requests, and now monster postings. (Ask Tocquigny how well the lame Monster job posts work.)
E has hired a lot of top brass (balls) with top titles from top companies. E is even renting space (10 year leases all over the place) in great foreign destinations.
Meanwhile WPP is not slowing down on any of their other Dell-employed companies. To name several agencies who have turned E’s problems into a gold mine and who are doing bang-up business out of Austin’s RR offices: 1.) WPP/Y+R-owned SicolaMartin (who helped fashion the RFP response; 2.) WPP-owned GCI (now merged with another huge WPP PR firm, can’t remember the name at the moment, just Google it); 3.) T3 gadfly and spinoff Springbox (I don’t like anything they are doing, but that’s just my opinion); 4.) Razorfish (who appear to be out at the RR offices daily; 5.) i even hear nFusion is getting some scraps. I can tell you, with glee, that the idiots at Tocquigny and T3 did actually manage to get completely-and-repeatedly fired and will be absent from the feeding frenzy around the bloodied E.
Couple this with Dell’s internal creative services group, being overwhelmed and now bandwidth-constrained, trying to pick up E’s slack and you’ve got a real s-storm brewing.
But cut losses and run? Nah, this silly/bad press about E is entertaining. And as Dell continues to reduce it’s internal workforce, perhaps E can recruit some of those folks.
I mean, E has got to produce something creative at some point. Once they’ve shown their creative muscle or is it flab, maybe then some brass balls will roll out the door. But at the moment the circus is simply too amazing to miss.
And in the meantime, Dell is rolling some pretty good Ads (with Mother) and some really neato products. (See Dell’s Hybrid PC.)
Keep up the good work trying to shine a light into the murky ad waters. I love you guys!
I guess Mikey Dell saw all the press on this site and his feeling got hurt. He finally dragged his wizbang PR team to write something on here extoling the (laughable) virtues of Enfatico.
I’m guessing Mikey’s PR team took hours just to right these couple sentences, equivalent to how long it’s taking Enfatico to spin the first Dell ad.
“But at the moment the circus is simply too amazing to miss.”
Yeah, that’s debatable, let alone funny!
[...] reason…. as if we signed 10 year leases for 3 year contracts…. or replied to CD’s with iphone responses and poor Monster.Com help wanted ads or that Enfatico wants to sign on another client before they get their act together even for [...]
This is great PR by itself. Everyone wants a piece of the action but don’t know which side to pick. No one knows for sure what the outcome of all this will be. Regardless, everyone does have a right to their opinion. Myself, a former start-up team member relate to an environment like Enfatico’s. I believe they mean well but may not know for sure themselves what they are getting into.