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Enfatico is so slow to launch that Dell is renewing advertising agency contracts

July 28, 2008

Enfatico is so slow to launch that Dell is now renewing former advertising agencies for 1/2 a year or longer.. at least that is the rumor floating…

What exactly is Dell buying from WPP? So far we have seen 100,000 sq/ft Manhattan office space for a 10 year lease (but yet only a 3 year Dell Contract)… and now we got this post on Agency Spy noting that Dell is re-hiring or extending all their former agency contracts because Enfatico is so slow to roll out … and not extending for a few weeks… we are talking at least for 1/2 a year or longer..

So nobody is talking about the fact that Dell recently resigned Mother NY agency to work on their US broadcast tv ads for another six months. You would think that by this time Enfatico would be up and running enough to at LEAST take this over considering they don’t even do that much tv. That sends a great sign to where these guys are in this stage of the game. Full Story

Scary stuff… Michael must not be happy…. considering now it appears that he is being forced to re-hire a bunch of those former agencies… and the age old question:

George Parker asks why has Enfatico only published ads for themselves rather than for Dell?

Written by TheFounder · Filed Under Advertising Agency News 


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