Blast Radius layoffs - Employees filing unemployment
July 11, 2008
We just caught wind of the Blast Radius layoffs via Agency Spy.. a considerable number of creatives … and then this part of the post:
Here’s the question: Where are all these (and other recent layoffs) going to go? Seriously!
That’s the scary part… in the start of a serious recession, gas prices hitting the roof, energy prices skyrocketing, a banking crash and car maker disaster (Ford is still running ads talking about how their trucks can suck down gas like no tomorrow) ….. it’s starting to make the 1970’s look tame… The Advertising industry is in the middle of a transformation where everything from Media Purchases are automated via Adwords and AdPlanner.. to tracking ROI ….. taking humans out of the equation for almost all but just creative (and even simple creative is partially automated now) … The dwindling marketing dollars are being allocated to smaller firm with less overhead as budget decreases are forcing massive changes.
This is going to be a very very cold winter.
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