CNBC : Tribble was right about unemployment
November 23, 2009
Evidently CNBC is coming to the same conclusion we did nearly a year ago that the U-6 is the real unemployment rate standard.
The problem is that the U-3 doesn’t count in the millions of people where their unemployment benefits have ran out, hence the U-3 is counting them as employed… even though they have no job! (go figure).
Also the U-3 doesn’t factor in the Accountant that had to take a part time job at McDonalds flipping hamburgers because he cannot find a real full time job, however the U-6 does.
Meaning that the real unemployment rate is isn’t 10.x percent, it’s actually at the great depression level of 17.5%.
We said this a year ago, CNBC is saying it now… as did one of the federal reserve heads.
In other words people, we are being had. It’s bad people, really bad. Unemployment is perhaps the biggest threat we have to an economic recovery… because let’s face it.. unemployed people don’t buy houses or cars.
Also worth noting, we don’t think this is going to recover unless we have another bubble… something that CNBC said today… and we said a year ago
From CNBC:
“”To me there’s no easy solution here,” says Michael Pento, chief economist at Delta Global Advisors. “Unless you create another bubble in which the economy can create jobs, then you’re not going to have growth. That’s the sad truth.”"
Go figure… we need another bubble people.. and the stimulus spending went into roads and bridges.. not another bubble.
Enjoy the new reality.
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Ad Agency Mother New York hires known criminals
November 20, 2009
Wow, this must be the low of lows. Evidently Mother New York feels that painting up the town with graffiti is great, paying someone to do illegal street graffiti is cool. This is complete trash, because honestly that is what Mother is doing, making a mess.
The next day these people have to go out and cover up the work. In fact I call for Mother NY to be held responsible for any and all action both civil actions as well as criminal actions based on vandalism charges if they proceeds.
Spray painting the side of someone’s house or office isn’t what I considering advertising, it’s called vandalism. It’s not hip, it’s not cool. It’s giving someone a headache that has to clean up the mess.
Mother New York is teaming up with Animal, also known as Animalnewyork — a daily Web magazine — to bring BNE to New York on Dec. 10. Details are being kept under wraps for now because BNE, who has not been publicly identified, has had some run-ins with the law over his or her work.
Many New Yorkers who lived in the city during the 1970s and 1980s are not as enamored of graffiti and street art as advertising agencies are. They consider such work nuisances and scribbling, if not vandalism and illegal.
The New York Times is reporting
Because of course everyone feels this is valid advertising.
I am sorry Mother New York, this isn’t valid advertising. This is crap, literally. I really feel sorry for Mr. Deitchman, that feels that vandalism is a valid advertising option.
“There are a lot of people who’ve started their art in the street,” said Andrew Deichtman, a co-founder of and strategist at Mother New York,
“We’re generally, and genuinely, interested in these kinds of phenomenons,” Mr. Deitchman said.
Seriously Andrew, just resign now.. you don’t deserve to be getting a paycheck for hiring criminals to vandalise other people’s property.
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ATT&T makes “fight ad” against Verizon
November 19, 2009
This is almost funny, almost because the root of the problem is the fact that AT&T lost an a lawsuit against “there’s a map for that” ad by Verizon. This is an interesting thing, because honestly the major complaint against AT&T is the lack of 3G coverage. (I don’t have it here for example, my AT&T network runs like a dial up modem)
So we find this advertising less than truthful, how about this AT&T .. instead of spending money on 30 second spots, how about putting up a few more towers that we can use 3G .. or how about covering areas you actually claim you cover.
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Ad Agency BBDO Executives have cash to buy McMansion
November 19, 2009
Timothy Smith and Brigette Whisnant bought a four-bedroom, 3.5-bath home at 621 Park Ave. in River Forest for $677,500 from John and Katrina Vainisi on Oct. 28. — according to this article.. The McMansion is in a NICE neighbourhood. Meanwhile nearly 500 of their fellow employees at BBDO Detroit received walking papers last week and last month their clients were mailing out RFP’s like no tomorrow.
The article has a picture of the house and a google maps satellite view of the house.
Whisnant is a senior vice president and director of film and digital production at Energy BBDO, a full-service advertising agency. She previously served as a senior producer at Fallon and worked with Cliff Freeman & Partners.
Looks like someone isn’t worried about losing her job like the rest of us.
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Read the whole Senate Healthcare bill - all 2,074 PAGES
November 19, 2009
All 2074 pages, in PDF format. This monster document weighs in at 2,074 pages. It’s sheer size is overwhelming and the major complaints regarding it is that individuals trying to view it on a mobile device are seeing their phones and pda’s crash.
Plus it reads like it came from Washington… oh wait..
This is pretty horrific stuff, I don’t know why they just didn’t say “people can buy into medicare” or something akin to that for a fixed rate… instead they make this massive bill.
Regardless, feel free to read the document, larger than the book of war and peace.
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Google : Yahoo is a competitor to WPP
November 18, 2009
In a very interesting statement, it appears that Google is saying that Yahoo is a competitor to WPP group plc, but not themselves. A recent check on the stock price of WPP group plc (NASDAQ: WPPGY) showed the following as a list of “Related companies”
So the question is, why is everyone else calling Google an advertising agency. From the linked article “To understand these moves is to realise that Google is an advertising agency;”
But Google themselves and the Advertising agency holding companies?
We believe that if a company looks like a duck, quacks like a duck.. it is a duck. In this case Google provides copywriting services for adwords (IE: creative) they serve those ads via their own content network. They allow for media purchases though adwords though their properties and other peoples properties via adsense, and they provide a way to measure clients ROI via Google Analytics.
That’s not an advertising agency? You have to think about it, just because it’s not a 30 second spot (which they can provide via Youtube in 1080p ) doesn’t mean it’s not an Advertising agency because it’s different than what you are accustomed to.
Then the other question is why does Google say that Yahoo is a competitor to WPP group plc, but not themselves?
Doesn’t this raise any other questions? For example, We’ve been saying for years that JWT should stop using “largest Advertising in the USA” because they are not the largest, that is Google.
So what is your thoughts, most importantly we find it fitting that they called second rate Yahoo! as the competitor. Tells you what Google is thinking.
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Dear Microsoft - I want a refund
November 17, 2009
Dear Microsoft,
I have bought a brand new spanking HP Notebook computer. It’s wonderful. In fact I am taking a screen shot of myself using it now.
Notice something? I am not using Windows 7, it came with the computer. When I got this machine, on boot I put in an Ubuntu CD. The machine never booted in Windows. So why did I pay for it?
It’s an honest question and I want an honest answer. If I never wanted to buy the product, I never wanted to use the product, why do I have to pay for the product?
The home premium version goes for $200, I’m guessing the OEM’s get a better deal, so let’s say they pay half that… and the craplets that normally come with HP machines might drive the cost down slightly lower… I’m guessing that from the $200 retail price, I should at least get a $50 break.
So Microsoft, you have somewhere between $50 - $200 that you stole. I want that money back.
Just tell me where the refund process is on your site and I will happily fill it out, but clearly I can’t find such a “upgrade from Windows 7 to Linux Refund page” so just tell me what document I need to fill out and I will expect your check in 30 days… right?
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Ad Agency Publicis : You’re gonna have to pay for Hulu
November 17, 2009
Evidently Maurice Levy feels that there is not enough advertising dollars out there to support any real growth online. So he came to the stunning solution that people will actually have to pay for services rendered. Novel idea. Wonder where he got that… it’s only the general concept of economic activity for the past 10,000 years.
“Free content devalues everything in the food chain. It is disintermediating everything, including ad agencies and advertising revenues,” he said.
Really, and people want to spend money to see a guy falling off a donkey on Youtube shot by a cell phone camera?
What Maurice doesn’t understand however is that people don’t like to shell out money, the services online has to be compelling enough to make people feel the need to shell out their hard earned money during the great recession. Good luck with that. Mostly because there is an expectation that if I pay money for a service, I don’t want any of his services included.
Think about it, would you pay money for something if it was filled with advertising? I had no problem shelling out money for Modern Warfare 2, because I am not expecting to be see some unwanted advertising. So yes Maurice, I will pay for some online services, just as long as your services are not there. Also if you guys want to take a pot shot at me for stating this, feel free to attack me all you want.. my Xbox Live account username is “AdAgency”.
I’m fine with advertising on Hulu because it’s free… I’m not fine with advertising while playing Modern Warfare 2 because I paid for it. Understand the concept yet Maurice?
“Advertising cannot cover the cost of everything in the new digital media world. Other sources of generating revenues will have to be created, such as having consumers pay for some content. It cannot all be free or paid for with advertising,” Levy told me in a weekend interview at the Monaco Media Forum, co-sponsored by Publicis. Seeking Alpha is reporting
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Ad Agencies discovers 1080p on Youtube
November 16, 2009
This is almost comical, evidently the advertising agencies are fighting now over who can run a pre-roll ad in 1080p on Youtube. We have had several reports of agencies now wishing to display their ads in 1080p pre-roll… before the video begins of a guy falling off a donkey.
What these ad agency folks are not getting, is the fact that people should be wanting to see their video, not using their client money to force it on others.
It’s like they completely forgot Youtube isn’t TV.. the average video lasts about 3 minutes. Now they want to put a 30 second spot in front of the 3 minute video.
Doesn’t anyone see the problem with this? The average video doesn’t run long enough on Youtube to justify a big spot like that. Another problem is more problematic.
Shouldn’t these ad agencies be making that 3 minute video in the first place? Like why are they using client media spend dollars for something that they should be doing themselves?
People won’t remember the ad, they’ll remember the video they were trying to reach in the first place? The point being that when advertising agencies are forced to rely on client spends rather than innovation and creative… at that exact moment the agency lost their way.
This isn’t TV, this isn’t print ads.. this is online. Anyone in the world with an internet connection can reach the url you are trying to promote… there are a million sites and methods of getting a website popular without media spends, yet these agencies consistently throw their clients money around like Washington DC does with your tax money.
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Heineken looking for a new ad agency
November 16, 2009
Scottish & Newcastle UK, owned by Heineken, is looking for a new advertising agency to launch its Strongbow Gold cider in international markets.
We were told that the company is looking for a strong digital presence with a bias towards social media and “good google rankings” IE: SEO.
We were told that a handful of agencies are being solicited for an RFP. We were also told that “Social Media” will include viral videos and the goal is to get them “embedded on as many relevant blogs as possible”
Pretty interesting stuff.






