Ad Agency Draft/FCB loses ALL of Starbucks
October 22, 2009
George Parker is reporting that Draft/FCB has lost all of Starbucks, and pink slips are being handed out like Halloween candy at the advertising agency.
Evidently this has been swept under the rug as both Starbucks and Draft/FCB have refused to confirm or deny this report. If you have any information regarding this, please contact us your anonymity is guaranteed.
This is going to be a trend for some time, as the unemployment rate has reached 17% in the US, and since advertising is generally considered by companies as a discretionary spend, as urgent matters such as payroll tend to take precedence.
Let’s face it, Advertising Agencies in general are parasites, we only do well when other firms come up with good ideas that are sellable… then it’s our job to advertise those products that other people invented… so when they are having a rough time..so do we.
We are unsure how many people were canned at Draft/FCB , however the rumors are that it’s measured in the dozens.
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BBDO is the AOR for Starbucks. We only work with them on a project basis.