Advertising Agency Deutsch and Lowe are merging
October 15, 2009
George Parker has a leak that advertising agencies Deutsch and Lowe are merging. This has been suspected for some time, however it appears that it’s final now.
The recession has forced many mergers that otherwise would have never happen in a normal economy. Both Deutsch and Lowe have been facing extreme pressure (like most other ad agencies) regarding reduced client spends and account reviews of their current clients.
The issue at hand is if both agencies combined can still survive? The obvious cost savings with firing of duplicate staff will eventually be realized, at the cost of massive levels of pink slips, but that being stated the economy continues to crumble at an impressive rate. Will the merger force more client reviews as it’s many individuals gut feeling that this might not be the “best mix” of resources. Both firms are still extremely lacking in many of the more progressive online advertising methods (social media, seo). So is it a merger of Kmart and Sears we are looking at? Taking the worst of both and putting them together?
Regardless, this is the biggest merger of the year in the advertising agency space, well if you subtract the collapse of Enfatico folding into Y&R.
Story is developing…
Why do you look so happy Donny Deutsch? Is it because you get to keep your name when Lowe goes the way of Enfatico?
Comments
View Comments to “Advertising Agency Deutsch and Lowe are merging”
Got something to say?
Recognized by Advertising Age Magazine as top Power 150 news outlet for Advertising and Marketing.
Recognized and listed in Google News. Don't stress, we're Satire
Ad Agency Advertising
[...] This post was mentioned on Twitter by thefounder, AllThingsM. AllThingsM said: Advertising Agency Deutsch and Lowe are merging http://bit.ly/4xHZTF [...]
[...] the original post: Advertising Agency Deutsch and Lowe are merging Tagged with: [...]
[...] Advertising Agency Deutsch and Lowe are merging [...]
[...] Advertising Agency Deutsch and Lowe are merging [...]
[...] Advertising Agency Deutsch and Lowe are merging [...]
[...] See more here: Advertising Agency Deutsch and Lowe are merging [...]
[...] Advertising Agency Deutsch and Lowe are merging6 hours ago by TheFounder George Parker has a leak that advertising agencies Deutsch and Lowe are merging. This has been suspected for some time, however it appears that it's final. [...]
[...] here to see the original: Advertising Agency Deutsch and Lowe are merging Share and [...]
[...] Here is the original: Advertising Agency Deutsch and Low… [...]
[...] The rest is here: Advertising Agency Deutsch and Lowe are merging [...]
Donny will kill you… He fired the guy that leaked this piccture years ago. But I use it all the time… What's not to love about “Fat Donny” in baggy Speedo's? What a Douchenozzle…
Cheers/George
[...] Show original post here [...]
[...] [...]