Deutsch Ad Agency lands Saturn — could be a very poor and expensive choice
November 29, 2007
Deutsch Advertising Agency lands Saturn, their entire InterActive Marketing Budget.
This is within hours of landing Sony for PlayStation.
We applauded Sony’s Decision they picked the right Agency, We think Saturn made a poor choice they picked the wrong agency.
In our opinion, Deutsch is not really a valid online marketer. Their site is horrific from an SEO standpoint. In fact you can’t even get into their site without a popup… this is much less SEO and more from a usability standpoint.
Agency Spy is giving them props. We do as well, for the Sony review.. but for Saturn.. online only? They are not exactly expert online marketers… at least from an SEO standpoint their addiction to flash is akin to a crack addict looking for the next fix. In essence there is NO text in their site at all. Shows as a virtual blank page in Google Text cache.
To make Matters worse, they don’t even know how to use meta tags (their site is lacking even the most basic Metas)
I don’t see how they can help Saturn, they can’t even help themselves from an SEO standpoint.
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