Blockbuster is dead
March 26, 2009
Blockbuster has unveiled a plan to demand on-demand movies to TiVo users. Putting the uninnovative company with a long list of competitors, such as Netflix, Hulu, CBS.com and other online sites.. basically every site in the searchelection index (a site that uses Google to index content providers for TV shows and Movies).
This is bad overall, the problem is that Blockbuster as a company has very little options. Their retail video business is dying… they have very little in terms of revenue stream from other sources. In essence the company has little in terms of options. In our opinion they have a horrific online presence.
Years ago the joke used to be “the only people making money are the guys at blockbuster and u-haul… U-Haul because everyone was moving out… and blockbuster because the movie theater shut down”… now people can’t sell their house to move… and Blockbuster is in trouble.. not because the movie theater is open.. but rather because there are about 2000 other ways to get your movies and videos.
They tarnished their names in the 80′s and 90′s with a million surcharges… late fees.. and everything else under the sun… now they are trying to repair their name .. change their business model… and change their image… at the same time trying to get out of retail… all during the mother of all recessions..
I predict they won’t see 2010 …
Many people just hit the “on demand button” on their remote control to see a movie… or they turn their browser to Hulu.com… perhaps a good question to ask yourself… when was the last time you were in Blockbuster? This parking lot is on a Saturday afternoon…. notice something… we don’t.
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