Targetbase lands John Deere for Advertising Agency of Record
July 19, 2007
John Deere’s Worldwide Commercial & Consumer Equipment Division named the advertising firm Targetbase its direct marketing agency of record.
Dallas-based Targetbase will service the account through its Greensboro location.
Targetbase will handle customer relationship management, direct marketing creative development, production and database analysis for John Deere (NYSE: DE).
Targetbase is part of the advertising holding company Omnicom Group.
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Dear sir or madam,
I live in a very rural community of South Carolina where John Deere is very popular. There is a great deal of farming, hunting, and construction that goes on around our local towns and further north and south on I-95.
I have been contemplating painting my four wheel drive pickup. My colors of choice are of course, John Deere green and yellow. Painting it as the tractors are.
I wanted to contact someone in John Deere advertising to see if this would be something you might consider helping me to achieve. I would be happy to advertise for John Deere in this manner. I am a very satisfied John Deere user.
If there are local events I could bring my (John Deere)pickup to, I would enjoy doing so. If you would consider this please contact me.
Thank you,
Craig Jones
Walterboro, SC